Digital Marketing Course Online In Bhopal-Live Training Not Recorded

Highlights of our Data Driven Most Advanced Live Digital Marketing Course Online in Bhopal - 2023 Ready

Live Training And Not just recorded content

Learn Real time with implementation and screen sharing

Live website creation

Learn to create live website, Website Design, Lead capturing form

SEO Implementation

Learn content and SEO strategy, implement it real time and get your page ranked in search engine

LIve Google Ads Campaign

Learn content and SEO strategy, implement it real time and get your page ranked in search engine

IIT Alumni Trainer

IIT Alunni, 20+ Yrs experience Trainer

Job Assistance

Job assistance and guidance till you find a job for yourself.

LMS Access Lifetime

You have an access to our online recorded content for lifetime

Assistance from trainers for real implementation

Learn In classroom and whenever not possible attend online

Revise Full course

Revise entire course or part or missed sessions any number of times

duration

120+hrs

Course Fees

22,500 INR plus taxes

Reserve Seat

1000

Schedule For Our Digital Marketing Courses Online In Bhopal

Weekdays

11:15am-2:15pm

Days: M-W-F

11:15am-2:15pm

Days: T-Th-S

07:30pm-09:30pm

Days: M-T-Th-F

Weekend

11:00am-2:30pm

Days: Sunday

We are A Rare Breed
At Just Rs 22,000 plus taxes
You Get What 💪No Other
Digital Marketing course online In India
will Offer You

If you believe Half Knowledge Is Dangerous
We have a Great Chemistry 🤝 Together It Took Us
10 yrs of continuous learning and upgrading
To chalk Out The Most Accomplished
Digital Marketing Course Online In Bhopal For 2023

  1. Digital Marketing Overview
  2. Understanding Domain, Sub Domains, Servers, Hosting, CMS
  3.  Learnng basic html tags, Anchor, Images, Urls, Listing, Div, class
  4. Implementing tools to capture user behaviour, which is a huge asset when it comes to getting the content and strategies right for
  • Google ads platform lies at the cores of any digital mareketers arsenal and hence our digital marketing course in pune includes the most detailed, elaborative and exhaustive coverage of Google ads Implementation.
  • Account creation, Billing methods and understanding the adwords structure
  • Understanding payment modes- PPC, CPM, CPA, CPL, and understanding marketing funnel
  • Campaign structuring, Keyword research and identification, optimisation, Ad format and ad copies adwords policies: Text format, Display format
  • Google ads account creation- Manager account and Google ads account
  • Understanding different types of campaigns
    search Campaign settings- network , location, language,
    Understanding different bid strategies: Manual CPC, Automated bid strategies (maximise clicks, conversions, etc)
  • Keyword types , Ad copy (responsive, call only)- policies and requirements
  • Keyword planner , Search campaign creation
  • Device settings ,Bid adjustments , Scheduling
  • Display ads -settings , bidding
  • Discovery ads , Video ads , Video ads bidding strategy , types of video ad formats , Video ads targeting- keyword, placement, topics ,video ads remarketing, shopping ads and merchant center
  •  

Understanding key metrics vis a vis search term report, auction insights, day and time data, demographics, device

Why MCC and how many accounts

How to structure your campaigns

keyword quality score optimisation

Bid adjustments for schedule, age, gender

Dynamic search ads (DSA) when , how and why

Dynamic keyword insertion (DKI), countdown ads

search Campaign creation using keyword planner

using keyword planner for forecasting and planning

 

Understanding keymetrics: impressions share for (search,display,video) , ideal CTR, reach metrics, conversion metrics

1.Programmatic advertisement across search, display and video campaigns

2.setting url tracking parameters – default and custom
A/B testing – bid strategies and audiences

  • Page title structure
  • Heading tags
  • Image optimsation
  • Internal anchor tag optimisation
  • Keyword density
  • Robots.txt
  • Canonical tags
  • Multilingual / Multiregional
  • Implementation
  • Data Highlighter
  • What are backlinks
  • Understanding off page fundamentals
  • Understanding the concept of link juice and high value websites , relevant link building
  • Domain page and domain authority
  • Internal link building
  • Understanding follow and do follow links 
  • How and where to create follow and no follow links
  • Learning back link checker tools like Ahref for backlink analysis , creating report and implementing for your subdomain
  • Real time Business directory site submission
  • Video submission site
  • Social book marking sites
  • PPT SUBMISSION sites
  • Bookmarking Sites
  • Photo sharing sites like pintrest , tumbler 
  • Understanding the concept of Guest posting 
  • Generating organic traffic through quora question and Answers 
  • Understanding how mail servers work
  • Understanding terms- Hard Bounce, Soft Bounce, Open rate, inbox , spam
  • Active Campaign Introduction- Sending mail, use templates, landing pages, lead capturing, Mail Personalisation, Inbound Mail Automation.
  • Inbound marketing concepts using mail services, customer bucket creation and content customisation
  • Creating youtube channel, Understanding annotations, cards, navigation within youtube channel, Increase Views, Increase search ranking
  • Linking to adwords Account
  • Youtube videos Ranking factors
  • Promoting video ads on youtube, Formats, Cost, targeting, Analytics
  1. Understanding Overview Report
  2.  Understanding Full Reports
  3. How To Share ReportsHow To Set Up DashBoards And Shortcuts
  4.  Real Time Tracking
  5. Long Term Statistics
  6.  Examine visitors activity
  7.  Audience Location
  8.  Behaviours
  9.  Demographics
  10.  Interest
  11.  Content With Popular Keywords
  12. Visitors Flow Charts
  13.  Study Engaged Traffic
  14. Goals And Funnel
  1. GTM account creation and setup
  2.  Understanding inbuilt variables
  3.  Creating custom variables 💪
  4. Understanding Tag setup
  5.  Tags for Google ads conversion , remarketing
  6.  Tags for facebook pixel
  7. Tags for all other tools like -sendinblue,smartlook, justuno etc
  8.  Understanding Triggers 💪
  9.  Tag for scroll depth tracking
  10. Tag for video views duration
  11. GA4 Integration with GTM
  12. Creating events for GA4 Adding Event Parameters for GA4 💪
  13. External Link tracking
  14. Whatsapp click to call tracking

1.Understanding concept of selectors

2. Button click tracking setup 💪

3. Section read tracking 💪
4. Custom url parameters tracking
5.  Data layer concept 💪
6. How to capture leads in popup forms 💪
7. How to capture thank you page conversions
8.  capturing device id of user 💪💪
9. creating custom dimensions in GA4 💪💪
10 . creating custom dimensions in GA4 💪💪
11 .  custom reports for lead analysis
12 . Practical Execution And Real Time Data Analysis
 
 
  • Button click tracking setup
  • Section read tracking
  • Custom url parameters tracking
  • Data layer concept
  • Lead capturing event
  • How to capture leads in popup forms
  • How to capture thank you page conversions
  • Capturing device id of user
  • Understanding Server
  • Understanding Domains
  • Wordpress Themes
  • Menu settings
  • Plugins
  • Elementor page builder
  • Creating your own page design, images, videos, carousal etc
  • How to copy design from other pages
  • Creating separate design for devices
  • Importing and exporting pages to other domain
  • Using inbuilt templates
  • Create lead capturing forms
  • Enabling forms to capture additional data from url parameters
  •  Installing Smartlook
  • Capturing user behaviour through screen grab
  • Creating segments of users based on
  •  URL parameters
  • Traffic sources
  • Engagement activity
  • Demographics
  • Events like form, button click etc
  • Communication Tools
  • Enabling click to call
  • Whatsapp messenger for live chat
  • Setting Conditions when and where to show whatsapp messenger
  • setting up live chat feature
  • Understanding conditions and various functionalities in live chat messenger
  • social media content strategy.
    social media content formats.
    User generated content.
    Organic strategies.
    Moment marketing.
    Hashtags identification and usage.
  • Social Media Content Calendar
  1. Facebook- Facebook for business, Page creation and settings
  2. Content Strategy, hashtags.
  3. Understand  creating Facebook Audience through platform and Tools . Learn Advance Targeting options .
  4. Facebook Ads Manager .
  5. Facebook Ads campaign and adset structure
  6. Remarketing Data and Digital Assets Engaged audience .
  7. Setting up Remarketing and list creation through facebook pixel
  8.  Facebook messanger Automation and programmatic.
  9. Facebook ads destinations – whatsapp,call,website,app
  10. Facebook lead form fields and strategies
  11. Facebook ad formats
  1. Buyer persona
  2. understanding facebook ads various goal optimising bid strategies (important)
  3. facebook and instagram ads optimisation – bid strategies, audience , scheduling, demographics
  4. understanding custom audience in facebook ads
    facebook insights
  5. understanding facebook ads reports and key metrics with respect to business stage objectives
  6. Tools to identify influencer
  7. Tools to identify hashtags
  8. Hashtag strategy for growth
  9. User generated content
  10. Bulk campaign and adset creation in facebook and instagram ads
  11. Bulk editing facebook and instagram ads
  12. competitor social media mapping
  13. Competitor video spy
  14. custom conversion tracking in fb , instagram and linked in ads
  15. facebook business manager creation
    fb, insta- accounts access management
  1. Understanding keymetrics: reach , frequency, results , cost per result, cost per link clicks, cost per landing page views, breakdown view, performance view and more
  2. Programmatic advertisement across facebook and Instagram around growth parameters
  3. Setting url tracking parameters – default and custom for fb, insta, linkedin ads
  4. A/B testing – bid strategies , optimisation goals, audiences in facebook and instagram ads

1. Instagram business page
2. Instagram messenger and automation
3. Instagram ads through Facebook ads manager vs Instagram ads through Instagram App
Instagram Audience
Remarketing on Instagram
Targeting different ad formats on instagram

  1. Linkedin business page
  2. Linkedin ads
  3. Understanding various objectives
    linkedin ads
  4. Audience targeting
    linkedin ads 
  5. Remarketing setup
  6. Linkedin ad formats including lead forms
  1. How to find influencers.
  2. Microinfluencer.
  3. Things to consider.
  4. Evaluating influencer marketing.
  1.  Twitter business page
  2. Understanding Twitter Handles
  3. Understanding B2B marketing Strategy through Linkedin , content curation
  4. How to do organic marketing on twitter through participating in different event and popular hashtags
  1. Youtube channel creation
  2. Youtube video optimisation form YouTube SEO perspective
  3. youtube cards, subtitles , end screen
  4. Learning AI tools to convert speech to text , generating subtitles , selecting keywords , writing description .
  5.  Installing VidIQ for competitor video analysis .

Understanding the online advertising ecosystem, adnetworks, publishers,ad servers, ad exchange servers

  •  Ad server basics and installation. We train you on Openx (Revive)
  •  Implementing display banner, understanding and implementing banner ad codes
  • Learning setting like geotargeting, frequency capping, pixel tracking, conversions

All tags implementation

  •  Capturing Scroll Depth
  • Capturing All Buttons clicked.
  • Capturing Video Viewed
  • Elements Viewed Captured
  • Creating Parameters for Custom Dimensions And Metrics in GA4
  • Understanding Data Layer concept.
  • Mobile app promotions, Techniques to improve downloads and usage.
  • Understanding the world of missed calls
  • SMS marketing Campaigns
  • ASO (App store optimisation)
  • Conversion rate optimisation strategy
  • Conversion rate optimisation Tools.
  • Where and how are business using it.
  • Dynamic Content Personalisation
  • Using whatsapp and live chat for conversion
  • POP up baits for CRO
  • leveraging chatgpt for social media and seo content ideas
  • ChatGpt for digital marketing implementation.
  •  
  • Understanding user behaviourwrt to content using heat mapping and video capture tools.

Join Digital Marketing Course Online In Bhopal With Anand kumar

our
data driven digital marketing course online In Bhopal
is the most advanced and indepth
Fundamentals + Advanced + Growth + Programmatic

Google Tag Manager - Must Have skill in 2023

In Bhopal, our online Digital Marketing course is unique in its comprehensive coverage of Google Tag Manager implementation for both GA4 and Universal Analytics. Currently, about 80% of digital marketers lack proficiency in this specific area. The mastery of Google Tag Manager implementation is becoming increasingly crucial for digital marketers, especially in an era of rising competitiveness, where the demand for data-driven professionals is poised to expand. Our course aims to fill this skill gap and equip marketers with the expertise needed to thrive in the evolving digital landscape.

CRO (conversiona rate optimisation) - Must Have skill for any Digital Marketing Student in 2023

In Bhopal's competitive business environment, staying ahead requires innovative strategies for attracting customers, and Conversion Rate Optimization (CRO) is a key factor. Utilizing techniques like discounts, cashback offers, coupons, free trials, loyalty programs, and live chat services is crucial for improving customer engagement and boosting conversions. Our online Digital Marketing course in Bhopal offers targeted training, incorporating tools such as Justuno and Live Chat, to prepare individuals for success in this dynamic industry.

Programmatic advertising concepts to learn in 2023

Every digital marketing course should cover the utilization of Programmatic advertising across various marketing platforms. When handling multiple digital marketing campaigns, micromanaging each one in real time becomes challenging, and this is where programmatic advertising proves invaluable. It is an essential skill for any digital marketer.

Custom URL Tracking beyond what 70% marketers Use , not just default Google analytics parameters but create and use our own - Must Have skill in 2023

In the Digital Marketing landscape, where data-driven strategies are now paramount, the process of collecting data has become increasingly crucial. This data serves as the cornerstone for refining marketing tactics, tailoring sales narratives to individual audiences, and implementing data through URL tracking. Enrolling in our online digital marketing course in Bhopal will not only equip you with expertise in URL tracking but will also surpass the practices of 70% of digital marketers. This knowledge will give you a distinct competitive edge in the dynamic world of data-driven marketing.

Tools you will learn in our
Digital marketing Course Online In Bhopal
is the most elusive

SEM Tool

CRO

Tool

SEO keyword

research Tool

social listening

& content curation

Data Analytics Tool

Visual Analytics

Tool

SEO

Tool

linkedin B2B

Marketing

Data Collection Tool

Marketing Automation Tool

Competitor mapping

Tool

Twitter

Facebook Ads

Manager

Display Ad

Server

AI Content

creation tool

AI Video content

creation tool

Instagram Ads

wordpress

website

Whatsapp For

Business

webpage design

tool

Social media

Management

Youtube

Image Content

Creation

Why Our Digital Marketing Course

Seamless learning experience

Experience same learning whether you learn online or you learn in classroom

Learn By Implementation

Every student learns by implementing on live platform.

Real time doubt solving

every student in the batch moves together. If students are stuck, they share their screen to get it resolved.

It's Effortless To Start Our Digital Marketing Course Online- Live

Pre-requisites For Our Digital Marketing Course Online In Bhopal

Our Digital Marketing Course Have Been Rated Awesome.. By Our Students

Google Reviews
Sitejabber Reviews
Trustpilot Reviews

Experience The Most Meticulously Created Digital Marketing Course Online In Bhopal - Check Out

Our Classroom Digital Marketing Training Has Been A Benchmark with 8000+ Students And We created The Same for experience online, for 1000+ students from all over India, Dubai , Qatar, Canada, Singapore, Australia, Newzealand

Awesome Stories We Have Scripted In Our Digital Marketing Course

There Are So Many SuperMen And Women Out There Offering Digital Marketing Courses Online Bhopal

Frequently Asked Questions On Our Digital Marketing Course Online

LIPSINDIA  has weekdays batches (Monday to Friday per week ) for Online Digital Marketing Course  and the duration of Online course is 3 months i.e. 120 hour plus course .

LIPSINDIA  has weekdays batches (Monday to Friday per week ) for Online Digital Marketing Course  and the duration of Online course is 3 months i.e. 120 hour plus course .

This live session is hosted on Zoom, providing you the opportunity to ask any questions just like in a physical classroom setting. It’s an interactive session led by our trainer, offering a sneak peek into the dynamics of our online digital marketing classroom.

https://youtu.be/UezZ3U0oPuw

Course content specifically designed and updated by chief mentor Mr Anand Kumar ( Linkedin Profile : https://www.linkedin.com/in/anand-kumar-a096a43)

Not trained by Digital Marketing professionals who have 2 to 3 years of experience in career but by non other than Mr Anand Kumar (IIT Alumni with cumulative 18 years of experience)

Chief Mentor and Founder Mr Anand Kumar share his real time implementation strategies as he is not only trainer but advisor to quite successful business as many start ups .

A very strong alumni base across industry which benefit us with job openings , social opportunities and also work as a support network .

We don’t not believe in giving GlobalGyan  , We just believe in learning .  

We provide training to students in Digital Marketing, a highly dynamic field where technology evolves daily. Our emphasis is on fostering a research and development mindset rather than spoon-feeding. However, students always have the option to directly contact trainers for clarification of doubts, attend multiple batches, or repeat the course.

Additionally, students receive lifetime access to our recorded sessions through our web-based interface.

Check This Out  : https://lipsonline.thinkific.com/

Any graduate or Engineering Graduate  with good communication skills who has interest in Digital Marketing field and want  to make a career in Digital Marketing filed should join this course .

Post pandemic all the businesses are getting online, So Entrepneurs  or Business owners who want to take their business online or have out sourced Digital Marketing to some agency but want to have better control should learn and implement Digital Marketing .

Any Working Professional or Marketing Professional who wants to take their carrier to the next level should learn Digital Marketing.

Let’s explore the confusion caused by institutes in Pune. No institute can provide AdWords Certificates or Facebook Blueprint on behalf of Google and Facebook. The reality is that you earn these certificates by taking online exams, and most of them are free. In fact, you don’t need any institute to take these exams; if you have the knowledge, you can do it independently.

These are digital certificates and do not require physical copies. You can attempt these exams until you successfully pass them.

FREE DIGITAL MARKETING CERTIFICATIONS YOU WANTED TO KNOW

You can join our classroom batches at any point in life across any of our branch in INDIA only by paying the differential amount  .

Digital marketing involves promoting products or services using digital channels. In Bhopal, it’s crucial due to the increasing online presence of businesses and the need to reach the local audience through digital platforms.

 

A successful digital marketing strategy in Bhopal includes a mix of social media marketing, search engine optimization (SEO), content marketing, email marketing, and local search optimization to effectively engage the local audience.

Yes, digital marketing offers cost-effective strategies like targeted social media campaigns and local SEO, making it accessible for small businesses in Bhopal.

Local SEO improves search engine visibility, ensuring businesses in Bhopal are easily found by local customers searching for products or services.

Success can be measured through key performance indicators (KPIs) such as website traffic, conversion rates, and engagement on digital platforms.

SEO is crucial for Bhopal businesses as it ensures their websites rank high in search engine results. This helps in increasing visibility, driving organic traffic, and attracting potential customers.

Mobile marketing is highly important in Bhopal due to the widespread use of smartphones. Ensuring websites are mobile-friendly and incorporating mobile advertising strategies helps businesses connect with the mobile-savvy audience.

Reviews From Our Current Digital Marketing Course Online Students

 by Chetan moolya on 

It was an great experience with LIPSINDIA, got to learned different tools along with strategies, professor was very knowledgable and supportive, made difficult topic easy to understand. and continous interaction with him use to solve the question by the class itself. If you are looking to learn digital marketing LIPSINDIA is an excellent choice

 by AMEET GUNDECHA on 

I am a bussiness man ,I have joined lips india for learning social media which will help my bussiness to grow and my experiences was awesome. In Very organized and in very friendly environment teaching by Anand sir and Mam
Thanks lips India .

 by Namrata Jain on 

LIPS India Digital Marketing Course

I recently completed the Digital Marketing course offered by LIPS India, and I must say it was a comprehensive and enriching experience. Here's a detailed breakdown of what I found most impressive.

Course Content and Structure:
LIPS India’s Digital Marketing course covers a wide range of topics essential for anyone looking to excel in the field. The curriculum is well-structured, starting with the fundamentals and progressing to advanced techniques. Key areas such as Google adwards, SEO, SEM, content marketing, social media strategy, and analytics are covered in depth. The inclusion of practical, real-world case studies was particularly valuable, providing insight into how theoretical concepts are applied in actual scenarios.

Instruction Quality:
The instructors are seasoned professionals with extensive industry experience. Their ability to break down complex topics into digestible lessons was one of the course's standout features. They use a variety of teaching methods, including video lectures, live webinars, and interactive assignments, which cater to different learning styles.

Practical Application:
One of the course’s strengths is its focus on practical application. The assignments and projects are designed to simulate real-world challenges, allowing students to work on live campaigns and use industry tools. This hands-on approach helps in building confidence and competence.

Support and Resources:
The support from the course team is commendable. There’s a dedicated forum for students to ask questions, share experiences, and collaborate.

 by Parth Panchal on 

I recently completed the Digital Marketing Course offered by Lips India Pvt Ltd, and I'm thrilled to share my experience. The course was [4months] and covered a comprehensive range of topics in digital marketing.

What I liked:
The course curriculum was well-structured and up-to-date, covering all aspects of digital marketing, including SEO, social media marketing, email marketing, and more.
The instructors anand kumar sir & priyanka mam knowledgeable and industry-experienced, providing valuable insights and practical examples.
The training sessions were interactive and engaging, with opportunities for Q&A and discussions.
The course materials and resources provided were helpful and easily accessible.

 by Vaidehi Parmar on 

Hello, My name is Vaidehi Vinay Parmar and I am pursuing Digital Marketing course form LIPSINDIA, Koregaon Park Batch. Both Anand Sir and Priyanka Ma'am are excellent mentor. The way they explain complex topics is commendable. I am having great experience with LIPSINDIA.

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Shivani Gattani

Shivani Gattani is the student of our Online Weekdays Batch Student  from Satna M.P .This Page has been created by her as a part of learning SEO On Page Assignment .  She has done MBA in HR from Amity University Noida. Shs is a fast learner and has ability to work autonomously in a fast paced organization .

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