Digital Marketing Course Online In Riyadh-Live Training Not Recorded
Highlights of our Data Driven Most Advanced Live Digital Marketing Course Online in Riyadh - 2023 Ready
Live Training And Not just recorded content
Learn Real time with implementation and screen sharing
Live website creation
Learn to create live website, Website Design, Lead capturing form
SEO Implementation
Learn content and SEO strategy, implement it real time and get your page ranked in search engine
LIve Google Ads Campaign
Learn content and SEO strategy, implement it real time and get your page ranked in search engine
IIT Alumni Trainer
IIT Alunni, 20+ Yrs experience Trainer
Job Assistance
Job assistance and guidance till you find a job for yourself.
LMS Access Lifetime
You have an access to our online recorded content for lifetime
Assistance from trainers for real implementation
Learn In classroom and whenever not possible attend online
Revise Full course
Revise entire course or part or missed sessions any number of times
duration
120+hrs
Course Fees
22,500 INR plus taxes
Reserve Seat
1000
Schedule For Our Digital Marketing Courses Online In Riyadh
Weekdays
11:15am-2:15pm
Days: M-W-F
- DM-Course Starts 17.05.24
- Online & Nalstop Classroom
11:15am-2:15pm
Days: T-Th-S
- DM-Course Starts 11.05.24
- Online & KP Classroom
07:30pm-09:30pm
Days: M-T-Th-F
- DM-Course Starts 10.05.24
- Online & KP Classroom
Weekend
11:00am-2:30pm
Days: Sunday
- DM-Course Starts 12.05.24
- Online & KP Classroom
We are A Rare Breed
At Just Rs 22,000 plus taxes
You Get What
No Other digital marketing course online In India will Offer You
If you believe Half Knowledge Is Dangerous
We have a Great Chemistry 🤝 Together It Took Us
10 yrs of continuous learning and upgrading
To chalk Out The Most Accomplished
Digital Marketing Course Online In Riyadh For 2023
- Digital Marketing Overview
- Understanding Domain, Sub Domains, Servers, Hosting, CMS
- Learnng basic html tags, Anchor, Images, Urls, Listing, Div, class
- Implementing tools to capture user behaviour, which is a huge asset when it comes to getting the content and strategies right for
- Google ads platform lies at the cores of any digital mareketers arsenal and hence our digital marketing course in pune includes the most detailed, elaborative and exhaustive coverage of Google ads Implementation.
- Account creation, Billing methods and understanding the adwords structure
- Understanding payment modes- PPC, CPM, CPA, CPL, and understanding marketing funnel
- Campaign structuring, Keyword research and identification, optimisation, Ad format and ad copies adwords policies: Text format, Display format
- Google ads account creation- Manager account and Google ads account
- Understanding different types of campaigns
search Campaign settings- network , location, language,
Understanding different bid strategies: Manual CPC, Automated bid strategies (maximise clicks, conversions, etc) - Keyword types , Ad copy (responsive, call only)- policies and requirements
- Keyword planner , Search campaign creation
- Device settings ,Bid adjustments , Scheduling
- Display ads -settings , bidding
- Discovery ads , Video ads , Video ads bidding strategy , types of video ad formats , Video ads targeting- keyword, placement, topics ,video ads remarketing, shopping ads and merchant center
Understanding key metrics vis a vis search term report, auction insights, day and time data, demographics, device
Why MCC and how many accounts
How to structure your campaigns
keyword quality score optimisation
Bid adjustments for schedule, age, gender
Dynamic search ads (DSA) when , how and why
Dynamic keyword insertion (DKI), countdown ads
search Campaign creation using keyword planner
using keyword planner for forecasting and planning
Understanding keymetrics: impressions share for (search,display,video) , ideal CTR, reach metrics, conversion metrics
1.Programmatic advertisement across search, display and video campaigns
2.setting url tracking parameters – default and custom
A/B testing – bid strategies and audiences
- Page title structure
- Heading tags
- Image optimsation
- Internal anchor tag optimisation
- Keyword density
- Robots.txt
- Canonical tags
- Multilingual / Multiregional
- Implementation
- Data Highlighter
- What are backlinks
- Understanding off page fundamentals
- Understanding the concept of link juice and high value websites , relevant link building
- Domain page and domain authority
- Internal link building
- Understanding follow and do follow links
- How and where to create follow and no follow links
- Learning back link checker tools like Ahref for backlink analysis , creating report and implementing for your subdomain
- Real time Business directory site submission
- Video submission site
- Social book marking sites
- PPT SUBMISSION sites
- Bookmarking Sites
- Photo sharing sites like pintrest , tumbler
- Understanding the concept of Guest posting
- Generating organic traffic through quora question and Answers
- Understanding how mail servers work
- Understanding terms- Hard Bounce, Soft Bounce, Open rate, inbox , spam
- Active Campaign Introduction- Sending mail, use templates, landing pages, lead capturing, Mail Personalisation, Inbound Mail Automation.
- Inbound marketing concepts using mail services, customer bucket creation and content customisation
- social media metrics, real time customer targeting, sentiment analysis, competitor tracking
- Social media monitoring tools- hootsuite, awario, social mention, brand24, buzzsumo
- Creating youtube channel, Understanding annotations, cards, navigation within youtube channel, Increase Views, Increase search ranking
- Linking to adwords Account
- Youtube videos Ranking factors
- Promoting video ads on youtube, Formats, Cost, targeting, Analytics
- Creating Infographics with online tools like Piktochart and Canva
- Video creation tools
- Comic strip creation, image creation.
- access to paid platforms
- Automating whatsapp communication for whstapp for business.
- Bulk messaging
- Understand affiliate network
- Selling through affiliate channel
- Revenue generation affiliate marketing
- Understanding Overview Report
- Understanding Full Reports
- How To Share ReportsHow To Set Up DashBoards And Shortcuts
- Real Time Tracking
- Long Term Statistics
- Examine visitors activity
- Audience Location
- Behaviours
- Demographics
- Interest
- Content With Popular Keywords
- Visitors Flow Charts
- Study Engaged Traffic
- Goals And Funnel
- GTM account creation and setup
- Understanding inbuilt variables
- Creating custom variables
- Understanding Tag setup
- Tags for Google ads conversion , remarketing
- Tags for facebook pixel
- Tags for all other tools like -sendinblue,smartlook, justuno etc
- Understanding Triggers
- Tag for scroll depth tracking
- Tag for video views duration
- GA4 Integration with GTM
- Creating events for GA4 Adding Event Parameters for GA4
- External Link tracking
- Whatsapp click to call tracking
1.Understanding concept of selectors
2. Button click tracking setup
- Button click tracking setup
- Section read tracking
- Custom url parameters tracking
- Data layer concept
- Lead capturing event
- How to capture leads in popup forms
- How to capture thank you page conversions
- Capturing device id of user
- Understanding Server
- Understanding Domains
- Wordpress Themes
- Menu settings
- Plugins
- Elementor page builder
- Creating your own page design, images, videos, carousal etc
- How to copy design from other pages
- Creating separate design for devices
- Importing and exporting pages to other domain
- Using inbuilt templates
- Create lead capturing forms
- Enabling forms to capture additional data from url parameters
- Installing Smartlook
- Capturing user behaviour through screen grab
- Creating segments of users based on
- URL parameters
- Traffic sources
- Engagement activity
- Demographics
- Events like form, button click etc
- Communication Tools
- Enabling click to call
- Whatsapp messenger for live chat
- Setting Conditions when and where to show whatsapp messenger
- setting up live chat feature
- Understanding conditions and various functionalities in live chat messenger
- social media content strategy.
social media content formats.
User generated content.
Organic strategies.
Moment marketing.
Hashtags identification and usage. - Social Media Content Calendar
- Facebook- Facebook for business, Page creation and settings
- Content Strategy, hashtags.
- Understand creating Facebook Audience through platform and Tools . Learn Advance Targeting options .
- Facebook Ads Manager .
- Facebook Ads campaign and adset structure
- Remarketing Data and Digital Assets Engaged audience .
- Setting up Remarketing and list creation through facebook pixel
- Facebook messanger Automation and programmatic.
- Facebook ads destinations – whatsapp,call,website,app
- Facebook lead form fields and strategies
- Facebook ad formats
- Buyer persona
- understanding facebook ads various goal optimising bid strategies (important)
- facebook and instagram ads optimisation – bid strategies, audience , scheduling, demographics
- understanding custom audience in facebook ads
facebook insights - understanding facebook ads reports and key metrics with respect to business stage objectives
- Tools to identify influencer
- Tools to identify hashtags
- Hashtag strategy for growth
- User generated content
- Bulk campaign and adset creation in facebook and instagram ads
- Bulk editing facebook and instagram ads
- competitor social media mapping
- Competitor video spy
- custom conversion tracking in fb , instagram and linked in ads
- facebook business manager creation
fb, insta- accounts access management
- Understanding keymetrics: reach , frequency, results , cost per result, cost per link clicks, cost per landing page views, breakdown view, performance view and more
- Programmatic advertisement across facebook and Instagram around growth parameters
- Setting url tracking parameters – default and custom for fb, insta, linkedin ads
- A/B testing – bid strategies , optimisation goals, audiences in facebook and instagram ads
1. Instagram business page
2. Instagram messenger and automation
3. Instagram ads through Facebook ads manager vs Instagram ads through Instagram App
Instagram Audience
Remarketing on Instagram
Targeting different ad formats on instagram
- Linkedin business page
- Linkedin ads
- Understanding various objectives
linkedin ads - Audience targeting
linkedin ads - Remarketing setup
- Linkedin ad formats including lead forms
- How to find influencers.
- Microinfluencer.
- Things to consider.
- Evaluating influencer marketing.
- Twitter business page
- Understanding Twitter Handles
- Understanding B2B marketing Strategy through Linkedin , content curation
- How to do organic marketing on twitter through participating in different event and popular hashtags
- Youtube channel creation
- Youtube video optimisation form YouTube SEO perspective
- youtube cards, subtitles , end screen
- Learning AI tools to convert speech to text , generating subtitles , selecting keywords , writing description .
- Installing VidIQ for competitor video analysis .
Understanding the online advertising ecosystem, adnetworks, publishers,ad servers, ad exchange servers
- Ad server basics and installation. We train you on Openx (Revive)
- Implementing display banner, understanding and implementing banner ad codes
- Learning setting like geotargeting, frequency capping, pixel tracking, conversions
All tags implementation
- Capturing Scroll Depth
- Capturing All Buttons clicked.
- Capturing Video Viewed
- Elements Viewed Captured
- Creating Parameters for Custom Dimensions And Metrics in GA4
- Understanding Data Layer concept.
- Mobile app promotions, Techniques to improve downloads and usage.
- Understanding the world of missed calls
- SMS marketing Campaigns
- ASO (App store optimisation)
- Conversion rate optimisation strategy
- Conversion rate optimisation Tools.
- Where and how are business using it.
- Dynamic Content Personalisation
- Using whatsapp and live chat for conversion
- POP up baits for CRO
- leveraging chatgpt for social media and seo content ideas
- ChatGpt for digital marketing implementation.
- Understanding user behaviourwrt to content using heat mapping and video capture tools.
Join Digital Marketing Course Online In Riyadh With Anand kumar
- FOUNDER - Director Of LIPSINDIA, An IIT Roorkee alumni with a cumulative 21 years of experience in Ecommerce, Digital Marketing, Entrepreneurship, marketing strategies and communication, Data analytics and Data Science.
- Worked as Business Head For a VC Funded healthcare startup as an equity partner , set up e-commerce from scratch , worked on digital marketing campaign’s with country’s top ad agencies and FMHG brands
- Besides a trainer he is also an advisor and consultant to Brands on digital marketing GO TO DIGITAL STRATEGY
- Trained Over 8000+ Digital Marketers, 500+ Entrepreneurs 200+ Senior Level Executives
our
data driven digital marketing course online In Riyadh
is the most advanced and indepth
Fundamentals + Advanced + Growth + Programmatic
Google Tag Manager - Must Have skill in 2023
In Riyadh, our online digital marketing course is perhaps the only program that extensively covers the utilization of Google Tag Manager for both GA4 and Universal Analytics. Approximately 80% of contemporary digital marketers may not possess the necessary skills in this domain. Proficiency in implementing Google Tag Manager is becoming increasingly essential for every digital marketer, especially in a time when competition is growing, and the need for data-driven digital marketers is anticipated to surge.
CRO (conversiona rate optimisation) - Must Have skill for any Digital Marketing Student in 2023
In Riyadh's fiercely competitive business environment, the adoption of inventive strategies is paramount to draw in customers, and Conversion Rate Optimization (CRO) assumes a crucial role. Approaches like discounts, cashback incentives, coupons, trial offers, loyalty initiatives, and live chat services are indispensable for elevating customer interaction and boosting conversions. Our online digital marketing course in Riyadh offers specialized training using tools like Justuno and Live Chat to ensure success in this ever-evolving sector.
Programmatic advertising concepts to learn in 2023
Any digital marketing course should teach to leverage Programmatic advertising across all marketing platforms. When you manage multiple digital marketing campaigns its not easy to micromanage each one of them in real time and thats when programmatic comes into use. A must have skill for any digital marketer.
Custom URL Tracking beyond what 70% marketers Use , not just default Google analytics parameters but create and use our own - Must Have skill in 2023
In the context of digital marketing, where data-driven strategies are now paramount, the process of data collection has become increasingly crucial. This data serves as the foundation for refining marketing tactics, tailoring sales narratives to individual audiences, and implementing data through URL tracking. Within our online digital marketing course in Dubai, you will acquire expertise in URL tracking that exceeds the practices of 70% of digital marketers, offering you a competitive edge in the world of data-driven marketing.
Tools you will learn in our
Digital marketing Course Online In Riyadh
is the most elusive

SEM Tool
CRO
Tool
SEO keyword
research Tool
social listening
& content curation

Data Analytics Tool
Visual Analytics
Tool
SEO
Tool
linkedin B2B
Marketing

Data Collection Tool
Marketing Automation Tool
Competitor mapping
Tool

Facebook Ads
Manager
Display Ad
Server
AI Content
creation tool
AI Video content
creation tool
Instagram Ads
wordpress
website
Whatsapp For
Business
webpage design
tool
Social media
Management
Youtube
Image Content
Creation
Why Our Digital Marketing Course
Seamless learning experience
Experience same learning whether you learn online or you learn in classroom
Learn By Implementation
Every student learns by implementing on live platform.
Real time doubt solving
every student in the batch moves together. If students are stuck, they share their screen to get it resolved.
It's Effortless To Start Our Digital Marketing Course Online- Live
Pre-requisites For Our Digital Marketing Course Online In Riyadh
- Register for our online digital marketing course By Paying Rs 1000 and reserve Your seat, Attend first 2 sessions
- Register for our online digital marketing course By Paying Rs 1000 and reserve Your seat, Attend first 4 sessions
- If Not sure To continue Ask For refund of registration amount
- If You wish to continue Pay the rest of the fees
- Attend All sessions Online, all the sessions will be recorded and made available at lipsindiaonline.com, our online learning management system
- Online recorded sessions' access will be available for 6 months
- You Can repeat all the live sessions again in next batches as many times till you learn it right
- Post this course if you wish to be a part of our classroom program you just have to pay the differential fees and enrol yourself across any of LIPSINDIA Branches.


- Laptop / Desktop
- High Speed Internet / Broadband ( Mandatory)
- Headphone
Our Digital Marketing Course Have Been Rated Awesome.. By Our Students






















There Are So Many SuperMen And Women Out There Offering Digital Marketing Courses Online Riyadh
People who run Facebook Ads Which Says - We will make you an expert In Generating Unlimited Leads On Linkedin Organically (ie. without spending on ads)
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The Price of the course is not 100% , we are offering 85-95% Off Right now (Ever since we started)
Marketer who Believes In Complete Charity and those Rs 200-700 is Just A formality Tweet
Your Business Can not survive without a click funnel journey of the customer not even if you are in the business of selling impulsive buying products like apparels,food, accessories etc.
Click Funnel Pages Expert Tweet
Frequently Asked Questions On Our Digital Marketing Course Online
LIPSINDIA has weekdays batches (Monday to Friday per week ) for Online Digital Marketing Course and the duration of Online course is 3 months i.e. 120 hour plus course .
This is a live session done with Zoom , You can ask as many as questions you want like any classroom training because it’s a live session being conducted by our Trainer . Sneak peak into our digital marketing online classroom: https://youtu.be/UezZ3U0oPuw
Course content specifically designed and updated by chief mentor Mr Anand Kumar ( Linkedin Profile : https://www.linkedin.com/in/anand-kumar-a096a43)
Not trained by Digital Marketing professionals who have 2 to 3 years of experience in career but by non other than Mr Anand Kumar (IIT Alumni with cumulative 18 years of experience)
Chief Mentor and Founder Mr Anand Kumar share his real time implementation strategies as he is not only trainer but advisor to quite successful business as many start ups .
A very strong alumni base across industry which benefit us with job openings , social opportunities and also work as a support network .
We don’t not believe in giving GlobalGyan , We just believe in learning .
We train students on Digital Marketing which is a very dynamic field and technology gets updated every day . We want our students to get into the mode of R&D rather than spoon-feed However They always have an option to directly reach out to trainers for doubt clarification or they can attend as many as batches they want and repeat course .
They get Life Time access to our recorded sessions through our web based interface.
Check This Out : https://lipsonline.thinkific.com/
Any graduate or Engineering Graduate with good communication skills who has interest in Digital Marketing field and want to make a career in Digital Marketing filed should join this course .
Post pandemic all the businesses are getting online, So Entrepneurs or Business owners who want to take their business online or have out sourced Digital Marketing to some agency but want to have better control should learn and implement Digital Marketing .
Any Working Professional or Marketing Professional who wants to take their carrier to the next level should learn Digital Marketing.
Let’s understand the Havoc created by institutes in Pune . There is no institute which can provide Adwords Certificate or Facebook blueprint on behalf of Google and Facebook. The fact is you are the one who is going to earn these certificates by giving these exams online and most of them are free . Actually you don’t need any institute to write these certifications, If you have knowledge you can write these exams on our own .
These are Digital Certificates and Require no hard certificates. You can attempt them till you pass .
Do you want to know the List of these Certifications, We have made readily available for you .
You can join our classroom batches at any point in life across any of our branch in INDIA only by paying the differential amount .
The digital marketing landscape in the UAE, particularly in Dubai, holds great promise, driven by the increasing online activities of users. Job prospects in digital marketing are abundant, spanning various roles and niches, particularly in sectors like real estate, education, and fashion, where online presence is crucial for business success. The industry also offers competitive salary packages, making it a popular career choice. With 99% of the UAE population being internet users, companies recognize the efficiency and affordability of digital marketing, fueling the demand for skilled professionals. Dubai, in particular, offers substantial opportunities for a thriving digital marketing career.
An effective approach to learning digital marketing is through practical implementation. Therefore, our curriculum includes hands-on experience where every student creates and manages a live Google AdWords campaign, gaining insights into ad execution and data analysis. Additionally, students engage in both on-page and off-page SEO activities, actively optimizing websites. They perform real-time off-page SEO submissions, resulting in impressive search engine rankings for most of our students’ webpages. This practical approach ensures a comprehensive understanding of digital marketing techniques.
Saudi Arabia presents abundant digital marketing opportunities due to its internet penetration of over 94% and a high demand for online goods and services, complemented by a substantial GDP per capita of $31,849.73 USD in 2022 and notably low tax rates. With over 50% of the population under 25 years old, the country is poised for substantial online growth in the coming decade. Additionally, it’s worth noting that approximately a third of Saudi Arabia’s residents are expatriates hailing from countries like Pakistan, India, the Philippines, and various Arab nations such as Egypt. However, recent years have seen a decline in the number of expatriates due to a concerted effort to replace foreign workers with Saudi nationals.
In Riyadh, digital marketing holds immense importance for multiple reasons. The nation boasts a substantial internet penetration rate, with a considerable segment of its population actively engaged on various online platforms. Through digital marketing, businesses can effectively connect with a wide-ranging audience, interact with potential clientele, and establish brand recognition in a streamlined manner. Furthermore, given the evolving consumer preferences favoring online shopping, maintaining a robust digital footprint has become imperative for companies to remain competitive and stimulate sales.
Being a startup hub Riyadh has lots of job opportunities for freshers . you can visit https://www.naukrigulf.com/digital-marketing-jobs-in-saudi-arabia
Reviews From Our Current Digital Marketing Course Online Students
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Hi I am Amit , I have done digital marketing course from LIPSINDIA weekdays classroom batch , It was an amazing experience . I really liked the way they put efforts in teaching each and every student and make sure that everyone get hands on experience . Here with them i got to work on may live projects and assignments . all the assignments were guided by Priyanka mam and Anand sir for handon learning , I highly recommend lipsindia