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Looking for a career in Digital marketing In 2024

Give Yourself The power of Digital Marketing Operations @LIPSINDIA

Learn All digital marketing tools relevant for any digital marketer in 2024. learn setting up Marketing campaigns across platforms, data capturing, conversion enhancers, marketing automation, Dynamic story delivery across all digital assets, data collection enhancement,

Embrace The Essence of Data Driven Digital marketing

Learn Digital marketing analytics to draw actionable inights for marketing campaigns, story for customer journey, personalised Conversion enticers ,

Give yourself the power of AI

Learn to make friends with AI for Generative Content story , For Data insights and strategy recommendation

Super Powered Digital Marketer Future ready

Transform yourslef into a supermarketer  Employable for any future looking busines

Mastering the Spectrum:
 Foundational to Cutting-Edge
Digital Marketing Operations

Website And Landing Page creation
  • Understanding Servers & Domains: Basics of website hosting and domain management.
  • WordPress Themes & Menu Settings: Using WordPress themes and configuring menus.
  • Plugins Utilization: Integrating and managing various WordPress plugins.
  • Elementor Page Builder: Designing custom pages with Elementor, using elements like images, videos, and carousels.
  • Design Replication & Responsive Layouts: Learning to replicate existing designs and create responsive web pages.
  • Import/Export Pages: Skills in transferring pages across domains.
  • Inbuilt Templates Usage: Employing pre-made templates for design efficiency.
  • Lead-Capturing Forms: Creating forms to capture visitor information.
  • URL Parameters Data Integration: Enhancing forms to gather additional data.
  • Live Website Creation: Each student receives server space to build and implement a website in real-time.
Google ads
  • Account Creation: Understanding the process of setting up Google Ads accounts.
  • Campaign Types: Insights into various campaign types available in Google Ads.
  • Search Settings: Detailed exploration of search campaign settings.
  • Bid Strategies: Learning different bidding strategies for effective campaign management.
  • Keyword Management: Techniques for choosing and managing keywords.
  • Ad Copy Guidelines: Guidance on creating effective ad copies, adhering to Google’s guidelines.
  • Keyword Planner Use: Utilization of Google’s Keyword Planner for campaign planning.
  • Practical Skills: Hands-on training in campaign creation, device management, and making adjustments in different ad formats including search, display, discovery, and video.
  • Advanced Modules: In-depth study of metric analysis, campaign structuring, quality score optimization, dynamic search ads, bulk editing, and remarketing strategies.
  • Live Campaign Creation: Students get the experience of creating live campaigns.
Social Media - Fb , Insta, Youtube, Linkedin
  • Strategy & Calendar Planning: Developing strategies and scheduling for Facebook, Instagram, LinkedIn, Twitter, and YouTube.
  • Business Page Setup: Instructions on setting up business pages across platforms.
  • Messenger Automation: Automating responses and engagements.
  • Ad Campaign Structures: Understanding and creating ad campaigns.
  • Remarketing & Ad Formats: Techniques for remarketing and different ad formats.
  • Buyer Persona & Bid Strategies: Developing buyer personas and learning bid strategies.
  • Audience Optimization & Insights: Techniques for audience optimization and deriving insights.
  • Influencer & Hashtag Strategies: Implementing influencer marketing and hashtag strategies.
  • Bulk Campaign Creation: Managing and creating campaigns in bulk.
  • Competitor Analysis: Techniques for analyzing competitors.
  • Custom Conversion Tracking: Tracking conversions uniquely.
  • A/B Testing: Conducting tests to optimize campaigns.
  • Practical Application & Key Metrics Analysis: Emphasizing practical application and analyzing key metrics.
  • Programmatic Advertisement Strategies: Strategies for growth and performance through programmatic advertising.
  • Creating youtube channel- Cards, navigation within youtube channel, Increase Views, Increase search ranking
SEO Implementation
  • Site & Competition Analysis: Initial assessment of websites and competitors.
  • Keyword Research: Identifying effective keywords.
  • Web Content & Image Optimization: Enhancing website content and images for SEO.
  • Robots.txt & Sitemaps: Utilizing robots.txt and creating sitemaps.
  • Technical SEO: Addressing cannibalization, canonicalization, and targeting for international and multilingual audiences.
  • Link Types & Google Mapping: Understanding different link types and Google mapping.
  • Practical Skills: Forum posting, classifieds, link building via Q&A platforms, article/PR submissions, and guest blogging.
  • SEO Tools: Using Ahrefs, SEMrush, and Ubersuggest for competitor analysis, backlink checks, and traffic/keyword research.
  • Live Page Creation: Students create and optimize a live page for real-world SEO application.
  • Core Page Vital Optimization: Leveraging tools like 10 Web Booster for page performance.
Marketing Automation
  • Email Marketing
  • Introduction to Email Marketing
  • Email Marketing Strategy
  • Designing Effective Emails
  • Writing Compelling Email Copy
  • Email Automation
  • Analytics and Optimization
  • Email Marketing Compliance
  • WhatsApp Marketing
  • Introduction to WhatsApp Marketing
  • Creating a WhatsApp Marketing Strategy
  • Engaging with Customers on WhatsApp
  • WhatsApp Automation and Chatbots
  • Measuring WhatsApp Campaign Effectiveness
  • Complete Automation Features
  • Introduction to Marketing Automation
  • Automating Marketing Campaigns
  • Personalization and Segmentation in Automation based on email,chat ,web activity
  • Integrating Different Marketing Channels
  • Analytics and Reporting in Automation
  • Advanced Automation Techniques
  • Future Trends in Marketing Automation
CRO For Growth hack
  • CRO & Growth Hack
    • Behavioral Personalization
    • Contextual Personalization
    • Demographic Personalization
    • Psychographic Personalization
    • Segmentation-Based Personalization
    • Collaborative Filtering
    • Predictive Personalization
    • Journey-Based Personalization
    • Real-Time Personalization
    • AI-Driven Personalization
Programmatic
  • Programmatic
    • Introduction to Programmatic Advertising: Understanding what programmatic advertising is and its role in the digital landscape.
    • The Programmatic Ecosystem: Exploring where programmatic advertising fits within the broader digital advertising ecosystem.
    • Mechanics of Programmatic Advertising: Delving into how programmatic advertising works, including the technologies and processes involved.
    • Core Components of Programmatic Advertising: Understanding the roles of ad servers, publishers, and ad networks in programmatic advertising.
    • Metrics and Optimization in Programmatic Advertising: Learning what metrics are crucial for setting up and optimizing programmatic advertising campaigns.
    •  
Social Listening And Curation
  • Social Listening Tools can help in a lot many ways
    • Real-Time Monitoring
    • Sentiment Analysis
    • Competitor Analysis
    • Trend Identification
    • Customer Engagement
    • Influencer Collaboration
    • Market Research
    •  

More Power To You
 AI Tools + Analytics
The Next Level

Ecommerce
  • Woocommerce Installation and Setup: Configuring the WooCommerce plugin for e-commerce functionality.
  • Payment Gateway Integration: Setting up various payment methods.
  • Geofencing: Implementing location-based marketing and functionality.
  • Promotional Strategies: Including discounts, offers, and creating product bundles and variations.
  • Inventory Management: Setting up an inventory management module.
  • Billing and Invoicing: Integrating email and SMS for billing.
  • Product Add-ons and Wishlist: Enhancing product customization and wishlist features.
  • Affiliate Network Setup: Establishing an affiliate marketing network.
  • Wallet System and Loyalty Points: Implementing a wallet system for payments and rewarding customers with loyalty points.
  • Dynamic Discounting: Offering discounts on the shopping cart, individual products, and through referrals.
  • Social Sharing Discounts: Encouraging social media sharing for discounts.
  • Supplier and Vendor Management: Managing supplier and vendor registrations, inventory, payouts, and product uploads.
  • Shopify Features: Exploring features like discount creation, homepage customization, integration for dropshipping, and Justuno popup integration.
Advanced Automation Data Exchange
  • Enables data transfer between different platforms.
  • Webhooks concept and their usage
  • Setting wide range of triggers and actions for automation.
  • Customizable workflows  for automating repetitive tasks and conditional flows
GA4 Analytics
  • Overview Report: Learning to navigate and understand the basic GA4 interface.
  • Full Reports: Delving into detailed analytics reports.
  • Sharing Reports: Methods to share analytics data.
  • Dashboards and Shortcuts Setup: Creating customized views and shortcuts for quick access.
  • Real-Time Tracking: Monitoring visitor activity as it happens.
  • Long-Term Statistics: Analyzing long-term data trends.
  • Visitor Activity Examination: Studying user interactions on the site.
  • Audience Insights: Understanding location, behaviors, demographics, and interests.
  • Content Optimization: Identifying popular keywords and analyzing visitor flow charts.
  • Engaged Traffic Study: Focusing on highly engaged users.

  • Goals and Funnels

    • Creating and tracking specific objectives and the paths users take to complete these objectives.
  • Custom Reports for Lead Analysis: Crafting reports specifically for analyzing leads.
Google Tag Manager

  • Google Tag Manager Essentials

    • Account Setup: Establishing a GTM account.
    • Variable Understanding: Working with inbuilt and custom variables.
    • Tag Setup: Creating tags for different purposes like Google Ads, Facebook Pixel, and other tools.
    • Triggers: Setting up triggers for tag activation.
    • Scroll Depth and Video Views Tracking: Implementing specialized tags.
    • GA4 Integration: Linking GA4 with GTM for enhanced tracking.
    • Event Creation for GA4: Developing specific events for analytics.

    Advanced GA4 and GTM

    • Selectors Understanding: Learning about the concept of selectors.
    • Advanced Tracking: Setting up button click, section read, and custom URL parameter tracking.
    • Data Layer Concept: Utilizing the data layer for advanced tracking.
    • Goal Setup in GA4: Defining and tracking goals.
    • Lead Capture: Implementing event tracking for lead capturing, including popup forms and thank you pages.
    • Device ID Capturing: Gaining insights into user devices.
    • Custom Dimensions and Metrics: Creating and using custom dimensions and metrics in GA4 for in-depth analysis.
    • Multi-Domain Tracking: Managing analytics across multiple domains.
AI Tools For content
  • Text and Copywriting Tools
  • AI Graphic Design Tools
  • AI Video Creation and Editing Tools
  • AI Content Optimization Tools
  • AI Image Generation and Editing Tools
  • AI Music Generation Tools
  • AI Voice Generation and Editing Tools
  • AI Tools for Social Media Content
AI For Analysis And Reporting
  • Chatgpt for excel data analysis
  • AI Tools for preparing reports and dashboard
  • Chatgpt with google sheets.
indian-student-5
DM Operations Course Classroom
Rs 28000
  • 150 + hrs
  • LMS access
  • Repeat as many times till you perfect it
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DM Operations Course Online
Rs 22,000
  • 150 + hrs
  • LMS access
  • Repeat as many times till you perfect it
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Ecomm + AI + Data Analytics
Rs 12,000
  • 70 + hrs
  • LMS access
  • Repeat as many times till you perfect it

We created Smiles Stories And So Many Experience

The Most Elusive list of
Indemand DM Tools
For Digital Marketers

Digital marketing Operations 25+ Tools In 20+ Areas Of Operation

Ecomm + Ai Content + Analytics 10+ Tools Covering 7+ Very Important Areas of marketing

Take The Challenge 45+Tools

35+ Different Use No Other Course In India Offers

Get Complete List On Whatspp Compare With Any Other course

Send Me The List On Whatsapp

Anand - The Trainer : IIT Alumni Trained 8k+ Marketers

  • FOUNDER - Director Of LIPSINDIA, An IIT Roorkee alumni with a cumulative 21 years of experience in Ecommerce, Digital Marketing, Entrepreneurship, marketing strategies and communication, Data analytics and Data Science.
  • Worked as Business Head For a VC Funded healthcare startup as an equity partner , set up e-commerce from scratch , worked on digital marketing campaign’s with country’s top ad agencies and FMHG brands
  • Besides a trainer he is also an advisor and consultant to Brands on digital marketing GO TO DIGITAL STRATEGY
  • Trained Over 8000+ Digital Marketers, 500+ Entrepreneurs 200+ Senior Level Executives

LIPSINDIA Digital Marketing Course Advantage

01
150+ Hours of Advanced Learning
02
Live Website Creation & Design:
03
Learning and applying SEO strategies in real-time.
04
Practical experience in running live campaigns.
05
Training by an IIT alumni with over 20 years of experience
06
Ongoing support and guidance in job placement
07
Access to online recorded content for future reference
08
Hybrid Learning of classroom and online learning.
09
Query Resolution: Support during and after the course
10
Option to revise the entire course or specific parts multiple times.

Choose Wisely, Avoid Regrets
 Compare and Invest in the Best
Your Time and Money Deserve More Than Just Any Choices

LIPSINDIA

INR 32000-38000
  • Live website Creation
  • Dynamic Content Personalisation
  • Google ads Basic, Advanced and programmatic
  • FB and Insta Ads Fundamentals, Advanced and programmatic
  • CRO Strategies and Tools
  • GA4 advanced setup
  • Google Tag manager Advanced
  • AI for analytics and reporting and dahboards
  • Webhooks and data connectors
  • AI tool for Text, Video, Image creation
  • Social media Content strategy
  • Social Media Monitoring and Management
  • Full functional Ecommerce website creation
  • Adservers for Display and programmatic concepts
  • Advanced Marketing Automation using email , whatsapp, sms

Other Courses

> INR 100000
  • Live website Creation
  • Dynamic Content Personalisation
  • Google ads Basic,
    Advanced
  • FB and Insta Ads Fundamentals, Advanced
  • Basic CRO Strategies
  • GA4 advanced setup
  • Google Tag manager Advanced
  • AI for analytics and reporting and dahboards
  • Webhooks and data connectors
  • AI tool for Text, and video
  • Social media Content strategy
  • Social Media Management And Monitoring
  • Ecommerce website creation partial
  • Adservers for Display and programmatic concepts
  • Partial Marketing Automation using email , whatsapp, sms

Other Courses

< INR 50000
  • Live website Creation
  • Dynamic Content Personalisation
  • Google ads Basic,
    Advanced
  • FB and Insta Ads Fundamentals, Advanced
  • CRO Strategies and Tools
  • GA4 advanced setup
  • Google Tag manager Advanced
  • AI for analytics and reporting and dahboards
  • Webhooks and data connectors
  • AI tool for Text,
  • Social media Content strategy
  • Social Media Management
  • Full functional Ecommerce website creation
  • Adservers for Display and programmatic concepts
  • Advanced Marketing Automation using email , whatsapp, sms

Act Wise Before You Commit Elsewhere, Don't Risk Missing Out on Exploring India's Most Updated Digital Marketing Course for 2024
 The Future of AI and Data-Driven Learning Awaits You!
You take decisions Just Once

Ask For Details Now

Call 9529948169

Act Wise Before You Commit Elsewhere, Don't Risk Missing Out on Exploring India's Most Updated Digital Marketing Course for 2024
 The Future of AI and Data-Driven Learning Awaits You!
Avoid any Regrets Later!

Ask For Details Now

Call 9529948169

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